Empowering the Community
Viva McCray Straughter Moved to Fremont Ca in 1980 where she started her 31 year career with AT&T. Viva moved back to Fresno in 1992 and retired in 2012. Fremont, Ca. Viva has an entrepreneurial spirit and a passion for helping others in her community.
Upon moving back to Fresno, she started A Fashion Show Business “Simply Haute
Productions” producing 10 annual Fashion and Hair Shows from 1992-2002.
Founder of Christian Valley Pageants as of 2017, and Executive Producer of the Miss Black Fresno Pageant. MISS BLACK FRESNO PAGEANT is a platform that showcases beautiful black girl talent in a positive and glamorous fashionable way. Her upcoming Miss Black Fresno 2020 Pageant is scheduled for Feb 22, at Fresno High School Royce Hall at 3pm. Her overall goal is to Empower, Embrace, Inspire and Celebrate young beautiful black people. The winner of Miss Black Fresno receives scholarship money to help with their education. Viva plans on launching a Mr. Black Fresno in 2021.
In addition to helping the community Viva has been very vocal in teaching the community about generation wealth, and how important it is to leave a legacy.
She is an advocate for many causes in her community. Viva has organizational memberships with (FMBCC) Fresno Metro Black Chamber of Commerce, (BWOPA) Black Women Organized
For Political Action, (BAPAC) Black American Political Association of California, (NAACP)
National Association For The Advancement Of Colored People. Viva is also Co-Founder and
Vice President of Black Leaders Organizing Change (BLOC). She also serves as an
Ambassador for the Alzheimer’s Association advocacy public policy.
If you would like to meet or celebrate with Viva Straughter, we are thrilled to invite you to celebrate with us at our All Black Affair - Black Magical Award event on February 29th @ Smugglers Banquet Hall at 7pm.
Purchase Tickets here